Peter McHugh (51 years old) has spent most of his working life in the software sector. After early jobs in marketing and strategy consulting, Peter worked for 3 years in venture capital, handling all the firm's investments in IT and software businesses. He then founded his own strategy consulting business called RUBIC Consulting, specialising in the software sector, and over the subsequent ten years, assisted nearly 100 early stage software companies with all aspects of business development. He also provided market research and consulting services to a number of global IT household names - such as Oracle, Digital, Baan, Cognos, Computer Associates, PeopleSoft, Ardent Software and Borland.
In July 1999, Peter published a book, Making it Big in Software, that identified the secrets of software success by delving into the management ideas and strategies of leading UK software vendors, such as Autonomy, Cadcentre, Iona Technologies, Kewill Systems, London Bridge Software, royalblue Technologies, Sage Group, Staffware, Systems Union and Zergo (now Baltimore). Nearly 3000 copies have since been sold.
In 2000, Peter joined one of his clients, Consilium Technologies, an established but lifestyle-based operation specialising in the local government market. As Business Development Director, he was largely responsible for moving that business onto a growth trajectory, by expanding the product range offered, putting in place an ASP partnership with BT Ignite and focussing the business entirely on the huge e-government market. The business was transformed from a 40 staff, £1.7m revenues company in 2000, to 80 staff and £6m revenues at end 2004.